levi strauss and company – Brand Strategy. Steve Poppe, Founder.

Brand Strategy. Steve Poppe, Founder. Campaigns come and go, a powerful brand idea is indelible.

Levi Strauss 501 Jeans — Live Unbuttoned

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Levi Strauss 501 Jeans — Live Unbuttoned

Steve Poppe- July 18, 2008

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